The move was widely praised as a smart, inclusive step forward.
However, critics warned that these identity options could be used to target trans women in areas that were less accepting.
It’s a specific and safe digital space that seeks to leap over the hurdles most trans women face in their dating lives.
Adds Richmond, “TAT's competition is mainly from large corporate owned and publicly traded companies whose websites are highly commercial in nature.
However, despite this slowly rising level of awareness, there are still several challenges.
Most of the news stories and opinion pieces circulating focus on the darker side of trans life: the bathroom bills, the high rate of death among trans women, the lack of protection against discrimination and hate crimes.
TAT is also very inclusive and is not just for transgender people.
In addition, we saw a need to match transgender people with admirers from outside of the gay community (i.e.
However, with sites like TAT, trans women can bypass a large majority of the roadblocks that they face when dating within a mixed pool of men who just don’t understand.
Unlike other dating sites, TAT isn’t trying to adjust its approach or target to make trans women feel welcome, it is trans owned and operated.
The entire community revolves around valuing and celebrating transgender women.
These corporate sites often charge extremely high membership fees and their bottom line is monetary revenue.
TAT is different in that its owners are more interested in creating a thriving on-line community.”, to the ongoing international discussion about trans rights, it’s clear that awareness has increased.